Loblaws
Save it Forward
____
The Brief: Create awareness for Save it Forward, a program allows shoppers to save on products they love and donate to charities that make a difference.
The Idea: Let’s show how the program works visually. You can save on staple products and also donate to select Canadian children’s charities.
____Save on Lysol, donate to a kids to camp.
____
Save on Oreos, donate to a youth hockey program.
____
Save on Activia, donate to a kids athletics program.
