City National Bank
Brand Social
____City National Bank is a mid-sized LA based bank that prides itself on being forward thinking and female led. The problem was, their social channel didn’t reflect that. So we developed a new look and feel that had a huge impact on viewership.
Before > After
We added new colors.
We added visuals that told more of the story:
We socially relevant content that connected with the diverse communities CNB serves:
We added content series:
We saw results: Viewership increased over 1500%.